Media Homework 

Fay

1.

 "Save money, Live better" - Asda

 "Every little helps" - Tesco

 "Live well for less" - Sainsburys

 "Innovation that excites" - Nissan

 "Just do it!" - Nike

2.

Close to home - It Can Wait - AT&T

This advert uses shock tactics to teach you not to use your phone whilst you are driving. However many found the advert very difficult to watch. This is because looking at your phone whilst driving is a situation everyone who drives can relate to. There was a close up shot on the bystanders faces to show their emotion (shocked, surprised, horrified etc). The shot of this was slowed down to leave more of an impact on the audience that not only will the people in the crash be affected but also the people watching. At first there is relaxing music playing ,which is disrupted by the loud crash between the two cars. The relaxing music is then contrasted as sad music starts to play. Right before the crash, there is a ping of a notification which leads to the scene of the mother looking at her phone, causing the accident. After the crash, there is a high pitched sound like frequency

3.



4.
All black people like chicken - KFC
All blonde women are dumb - Mercedes
Only women do the washing - Fairy Liquid
Mum's do everything around the house for events - Asda

5.
The Specsavers advert that referenced Lynx.

6.
Music such as jingles help the brand link a catchy tune to their business. For example, McDonald's - "I'm Loving It".

7.
George Clooney in the Nespresso adverts.

8.
"Shop with us or you'll waste money" - Iceland
"Donate to help save lives or let people die" - Unicef
"Buy from us or be considered as boring" - Apple
"More food and nutrients than any other brand" - IAMS